In the wave of the sharing economy, shared power banks have rapidly emerged as a significant player, capturing a substantial market share. For many OEM brands, reducing operational risks and achieving stable profitability amidst intense market competition is a pressing issue.
When choosing a partner brand, OEM brands should be particularly cautious. It’s advisable to prioritize well-known and reputable brands, as these brands typically possess stronger market competitiveness, independent R&D capabilities, more comprehensive service systems, and more stable revenue settlement models. For example, Bajie Charging, a representative brand in the market, offers robust technical strength and brand influence, providing more reliable assurances for OEM brands.
Bajie Charging was one of the first manufacturers to offer a complete set of hardware and software solutions. With advanced technological maturity, strong research capabilities, and early implementation of intelligent technology in shared device product iterations, Bajie Charging holds 30+ national patents and over 30+ international safety certifications.
Bajie Charging is the first in the industry to realize POS rental power bank technology, wireless rental power bank technology, UV disinfection rental charging cabinet technology, and WiFi rental power bank technology. The company also pioneered the innovative combination of POS and cabinet, launched the industry’s first 8000mAh fast-charging shared power bank, and introduced the first battery health detection system.
Bajie Charging is the industry’s exclusive provider of MFi-certified shared power bank solutions. Apple’s MFi certification, considered the “pinnacle of quality,” is one of the most difficult certifications to obtain, with an extremely rigorous approval process and a mere 2% pass rate. The application for MFi certification has high thresholds, long cycles, and complex procedures. Additionally, manufacturers seeking certification must adjust and calibrate their products multiple times. Apple requires that applicants have an MFi system and comprehensively evaluates the company’s qualifications, scale, influence, R&D capabilities, and supply history.
Bajie Charging products have also received Taiwan’s BSMI (Safety + EMC Mandatory) certification and NCC (Wireless Product Mandatory) certification. With outstanding products and high-quality service, Bajie Charging has rapidly dominated the market since 2018, enjoying a prestigious reputation in the industry with its commitment to “precision, craftsmanship, and quality.”
OEM brands need to understand the market demand, user habits, and competitors’ operations in their region. By analyzing data and user feedback, they can accurately target their market and develop differentiated marketing strategies to stand out in the competition.
Signing a detailed agency contract with the brand is a key step in reducing operational risks. The contract should clearly define the rights and obligations of both parties, particularly regarding product quality and revenue settlement. OEM brands should carefully review the contract terms to ensure all fees are clear and avoid hidden costs or additional charges. Additionally, terms related to fund settlement cycles and methods should be clearly agreed upon to ensure timely and accurate revenue deposits into the OEM brand’s account.
In the initial investment phase, OEM brands should avoid making large bulk purchases to prevent capital bottlenecks. Instead, a phased investment approach should be adopted, gradually increasing the number of devices based on market demand and operational conditions. This approach can reduce initial investment costs and prevent losses due to idle equipment. OEM brands should also monitor device uptime and rental frequency, promptly replacing low-traffic locations to improve the output ratio of deployed devices.
Recruiting partners is an effective strategy for OEM brands to expand market share and share operational risks. OEM brands can leverage their networks to find suitable partners, offering them a certain profit-sharing ratio or supplying equipment for free to stimulate their enthusiasm in jointly exploring the market. This approach can reduce the operational costs for OEM brands while increasing the brand’s market coverage.
As market conditions and user demands evolve, Bajie Charging continuously optimizes its operational strategies to enhance the profitability of its OEM brand clients. Bajie Charging’s unique “data dashboard” helps OEM brand clients gain insights into user behavior and location profiles, deeply analyzing rental data to boost revenue potential. The data is meticulously analyzed for precise statistics, enabling scientific deployment that enhances ROI. By assessing the market potential and user demands in different regions through data analysis, Bajie Charging adjusts the deployment strategies for shared power banks.
Bajie Charging’s OEM/ODM services provide comprehensive support for clients, covering everything from product development to manufacturing. With its professional technology, rigorous quality management, and complete service system, Bajie Charging helps clients achieve success in the market.
If you want to successfully replicate the shared power bank business model overseas, Bajie Charging is a trusted partner that offers a complete solution and the most valuable on-the-ground experience.
